Schedule At A Glance
EACE Conference Concurrent Sessions
Thursday, June 16, 2011 – 9:00 am – 10:15 am (Salon A)
Building Effective Multi-level Partnerships Between Colleges and Employers
Audience: College, Employer
Anne Scholl, Fiedler, Director, Career Services, University of Maryland, Baltimore County/UMBC
Caroline Baker, UMBC Corporate Relations
Mike Castor, Northrop Grumman University Relations and Recruiting
Session Summary: As a follow up to last years’ topic on building a career path and making it everyone’s business, UMBC and Northrop Grumman will present a best practice for creating multi-level partnerships so that everyone wins in creating and establishing the future workforce. As we examine and explore new ways to source talent and businesses to recruit students, with limited resources, it is apparent that collaborative partnerships are the key to successful outcomes. Panelists will discuss how organizations can align themselves with campuses that help them with building the best talent pool by establishing a strong presence on campus in numerous ways through collaborative teams. You will also hear how campuses can work with organizations to develop a customized approach to development partnerships that will best utilize resources. This session is for both employers and colleges and you will hear both perspectives on winning strategies.
Thursday, June 16, 2011 – 9:00 am – 10:15 am (Salon B)
Leadership and Conflict
Audience: College, Employer
Barry Davis, Director of Career Services, LMA Consulting Group
Must these always show up together? Is conflict avoidable? How should leadership address unrest, and what is the best way to lead when the villagers are storming the castle? Is it even possible to lead without creating some conflict? How should you respond when the crowd gets really “ugly?” Give in? Take names and numbers, forging ahead? Run away? This seminar will focus on some practical advice for leaders when the storm clouds gather. As a result of participation in this workshop, you will: develop a greater understanding of the significant role that conflict plays in any organizational setting; identify the three basic leadership styles and their approach to conflict; learn about eight practical tools that all leaders should have in their "tool chest" when conflict arises and get introduced to some exceptional books that provide clear, results-oriented guidance to the leader when conflict is raging.
Thursday, June 16, 2011 – 9:00 am – 10:15 am (Salon C-D)
Engaging Employers as a Non-target School, In Any Market: “What comes first, the chicken or the egg?”
Audience: College, Employer
Cary Weir-Lytle, Associate Director of Employer Relations, Brandeis University
“How do I engage employers when they are already reducing their list of target schools?” “What do millennials and employers have in common when it comes to marketing?” As an employer relations professional “What is my role in establishing partnerships?” “How can I increase a partner’s number of touches on-campus?” “What does it mean to brand an employer?” “You mean I can actually say ‘No’ to an employer?” This session will provide answers to all these questions and more by examining both basic and out-of-the-box steps taken by the Hiatt Career Center at Brandeis University which began to formalize an employer program a couple months before the collapse of Wall Street in the summer of 2008. Two and a half years later, despite the effects of the economy on hiring, Hiatt has (1) increased annual visits to campus from employers by more than 300%, (2) become a partner school with a diverse array of employers like Liberty Mutual, Brigham & Women’s Hospital, Genzyme, Arnold Worldwide, Goldman Sachs, City Year and Sun Life Financial, and (3) established itself as a valued partner among faculty, students, departments across campus, and colleagues from other schools. Learn how you can expedite the process of fostering employer relationships in any field of interest while improving your understanding of how important your role is in this process.
Thursday, June 16, 2011 – 9:00 am – 10:15 am (Salon E)
Creatively Serving and Engaging Alumni in an Economic Downturn
Bridget Bowers Holmes, Director, Alumni Career Services, Georgetown University
Emily White, Assistant Director, Alumni Career Services, Georgetown University
Creatively serving and engaging alumni in an economic downturn can be challenging, particularly when our own budgets have tightened. Learn and discuss how partnerships across University silos can both bolster your offerings to alumni in need of career services as well as enhance your offerings for students. Hear more about how serving and engaging alumni benefits your office and College/ University as a whole. Gather information on providing career support to alumni in a time when they need it most. Learn about creative and cost effective methods for serving alumni including webinars (specifically the award winning Georgetown Alumni Career Services Webinar Program) and other online services. Find out how to best partner with your Advancement or Alumni Relations office to demonstrate the relevance and expertise you provide while harnessing their connectivity to alumni, and learn how to best leverage alumni expertise to bolster student services and programming. At the end of this session, participants will be able to: implement cost effective ideas for serving alumni that require little staff time; partner more effectively with Alumni Relations and Advancement staff to engage and serve alumni; leverage creative ideas for student-alumni engagement, thereby multiplying the effect of staff and resources; and utilize technology to reach and serve alumni.
Thursday, June 16, 2011 – 9:00 am – 10:15 am (Salon F)
Peer Ambassadors: Identifying Creative Resources to Expand Your Career Services Department’s Impact Across Campus
Christine Murray, Assistant Director, Career Counselor, Career Center, Johns Hopkins University
New recruiting software: somewhat expensive. New staff position: somewhat pricy. New technology and electronic devices: somewhat complicated. Improved campus visibility and career development: priceless. There are some things your Career Center’s budget or personnel resources can’t accommodate. Explore ways to increase your career center’s staffing resources across campus without increasing your dean’s blood pressure at the annual budget meeting or overwhelming your programming calendar during peak periods. Learn how to implement (or areas to expand) a peer-to-peer ambassador program managed by the career services department at your institution. Participants will be able to evaluate multiple avenues to implement or expand a peer-to-peer, student centered career development approach to their career services model on campus regardless of size of institution, staff, budget, or student population served. At the end of this session, participants will be able to determine ways to collaborate with collegiate students to develop a Peer Ambassador or Peer Assistant program with the goal of maximizing professional staff resources through targeted programming and educational support from students who are trained to review resumes and cover letters, answer job search related questions, and provide an initial, or perhaps less intimidating, introduction to career services through students serving as career center ambassadors across campus and as paraprofessional staff within a career services office. At the end of this session, participants of this workshop will also be able to think strategically about approaches to hire, train, supervise, develop, and expand the program to best fit their population’s unique needs while tracking campus outreach efforts, career counseling appointment volume, and recruiter feedback on candidate preparedness and presentation. Examples of Johns Hopkins University’s peer assistant program will be outlined in depth including overview on effectiveness of program including statistics, number of participating students, associated budget and compensation approaches, professional staff support, internal and external presence, hiring and training scenarios, and related events and programs. This workshop will be appropriate for attendees who already have a similar program in place, as well as attendees who are looking to start a new program in their career services office. Various factors will be taken into consideration for the presentation to appeal to an audience ranging in campus cultures, amenities, and student populations.
Thursday, June 16, 2011 – 10:45 am - 12:00 Noon (Salon A)
Best Practices for Internship Programs
Audience: College, Employer
Michael True, Director, Internship Center, Messiah College
This session will deal with many of the common issues faced by internship coordinators on college and university campuses. The model used at Messiah College will be presented. Topics to be covered include the educational philosophy of self-directed learning, learning contracts, the use of portfolios, assessment tools, some legal issues, procedures, orientation sessions, hybrid class structure, data management, characteristics of excellent employer programs and more.
Thursday, June 16, 2011 – 10:45 am - 12:00 Noon (Salon B)
Serving Alumni: Developing, Enhancing, and Implementing New Strategies for Success
Cheryl Bonner, Director, Alumni Career Services, Penn State
As alumni continue to seek career assistance, already stretched services are being asked to find creative solutions for meeting the needs of this diverse group. This presentation will share proven ways to provide direct service through individual and group sessions and webinars. Ways to assess alumni needs and build an environment of collaboration and cooperation that allows multiple stake holders to share in the provision of services will be covered so that existing services can be enhanced in the implementation of collaborative programs and engaging events. At the end of this session, participants will be able to assess the needs of their alumni, identify existing resources and possible partnerships available to serve this population, recognize areas with an interest in serving and engaging alumni, generate ideas to expand existing services and build partnerships, and identify and implement one method to expand and enhance services.
Thursday, June 16, 2011 – 10:45 am - 12:00 Noon (Salon C-D)
Demystifying the Federal Employment Process
Nancy Fink, Assistant Director, Professional Outplacement Assistance Center, State of Maryland
Steve Gallison, Director, Professional Outplacement Assistance Center, State of Maryland
The federal government has become the employer of choice for an increasing number of college graduates (both recent and older alums). This session provides an up to the moment overview of the processes along with some tested strategies that will help participants with a targeted navigation system. Participants will: better understand the federal job announcement along with the intricacies of the federal resume; learn how the federal hiring process works; learn how to use the variety of hiring systems used to find jobs; learn how to understand "Federal Speak;" learn how to incorporate key words; and learn how to write essays/KSAs that get noticed - for all the right reasons.
Thursday, June 16, 2011 – 10:45 am - 12:00 Noon (Salon E)
Building Global Brands – Challenges and Opportunities for Global Employer Branding
Audience: College, Employer
Roger Manfredsson, Global Business Development Director, Universum
Kortney Kutsop, US Regional Manager Mid-Atlantic, South East and Great Lakes, Universum
Students in different countries approach their future career in different ways. However, reoccurring themes and trends can be observed on a global level. Students worldwide are united in certain aspects of their career and what they expect from top employers. Understand how to use this knowledge to build a consistent global employer brand as well as how to position your global brand against national champions. Trends and best practices in international resourcing will be covered providing takeaways that can be applied to a new international resourcing initiative or to re-evaluate an existing program.
Thursday, June 16, 2011 – 10:45 am - 12:00 Noon (Salon F)
Sophomore Disorientation: Snapping out of a Comfort Zone
Heather Heerman, Director, Career Services, Stonehill College
A great deal of time and effort is put into first year orientations and senior preparation at schools throughout the country. And while Colleges are under increasing pressure to provide evidence that they are successfully preparing their students to succeed in the working world, how are we trying to engage students - prior to their senior year – take advantage of the experiences they need to not only learn about themselves, but be competitive in terms of the job market, graduate/professional schools, and post-graduate service? Sophomore Disorientation is a half day program designed specifically for sophomore students to engage in sessions that ask them to examine why they chose their particular area of study and help guide them in broadening their experiential and leadership opportunities based on these interests. Sophomore year is an ideal time to challenge students who may be starting to feel too comfortable. Over the past three years, this program has increased students’ engagement with our office, as well as others on campus. At the end of this session, participants will be able to: examine their own practices for being proactive in helping their students prepare for life after graduation; determine what topics participants feel would be relevant for sophomores to explore such as leadership, research, internships, study abroad, major (area of study) decisions, and service opportunities; and share ideas on how to implement a program including cross-divisional collaboration, costs and student attendance/registration.
Thursday, June 16, 2011 – 2:00 pm – 3:15 pm (Salon A)
Careers in Context - Professional Preparation at a Liberal Arts Institution
Katherine Mattson, Associate Director, Center for Career Development Gettysburg College
Kathy Williams, Director, Center for Career Development, Gettysburg College
If liberal arts institutions do not specialize in pre-professional programs, how should they prepare college graduates for work? Is there room in the traditional experiential based approach for students to examine values and their impact on future practice? In an attempt to tweak the more traditional career related experiential opportunities, Gettysburg College’s Center for Career Development (CCD) and the Center for Public Service (CPS) took a group of pre-medical students on a two week trip examining medical practice in the context of health care reform. Students spent one week in a rural Kentucky health care clinic and a second week in an inner city hospital in Baltimore. During the trip they were asked to reflect on access and approach to health care for affected populations as well as how the experience would impact their future practice as medical professionals. For the summer 2011, CCD and CPS are creating a program for pre-law students focusing on immigration issues spending time with local migrant workers as well as examining immigration policy and lobbying in Washington, DC and the following year will implement a program about rural and urban education and the educational system from various perspectives. At the end of this session, participants will have examples of how to partner with other on-campus offices to create programs which attempt to approach extracurricular learning in the true liberal arts tradition, particularly for the career related experience. Participants will examine the role of the Career Office as an educator and discuss the role of the career professional, specifically should the role be specific to skill acquisition for a particular profession or if not at what point do the objectives of the career office intersect
with the educational objectives of the institution? We will review literature on the role of liberal arts institutions and employment as well as present information on the development and future of the program. In addition, we will look at the Kentucky/Baltimore trip and student reflections. At the end of the program we will have round table discussions on the role of the career development office past, present and future as well as how and if career offices can engage in more creative program development in challenging economic times. We will look very briefly at the current economic trends and the millennial student only in as it relates to how the round table discussion.
Thursday, June 16, 2011 – 2:00 pm – 3:15 pm (Salon B)
The Leading Edge: Marketing Student Leadership to Employers
Audience: College, Employer
Janet Jones, Senior Associate Director, Rutgers University-New Brunswick
Richard Drye, Executive Director, Delta Epsilon Iota Academic Honor Society
During the 2009-10 school year, the Career Services Office at Rutgers University teamed up with the Office of Student Leadership to successfully launch a program entitled "Marketing Your Student Leadership Experience" to leadership teams representing the 300+ Student Organizations on campus. Helping students prepare how to best market themselves to prospective employers is needed today more than ever. Differentiation in a competitive job market is key, and "Student Leadership" has been a relatively untouched area in programming for both career centers and EACE workshops.
Thursday, June 16, 2011 – 2:00 pm – 3:15 pm (Salon C-D)
Need a Job? There’s an App for That!: Job Search Tools for a Tech Savvy Generation
Jennifer Rossi, Recruitment Specialist, Saint Joseph’s University
This session will explore various job search apps that students can access on their Smartphones, iPods and iPads. Today's job search should incorporate several strategies including face to face networking/communication and technology. This session will bring users up to speed on various (free!) job search apps that can help students identify opportunities and access career-related information from their mobile devices as part of an overall job search strategy. The goal of this session is to introduce a new, relevant piece of our students' job search. After the session, participants will be able to make recommendations to students, when appropriate, on which apps might be useful to them in their search. Participants will also be able to combine new technology and traditional job search tactics to present students with a multifaceted job search strategy that is relevant to their generation.
Thursday, June 16, 2011 – 2:00 pm – 3:15 pm (Salon E)
Hire Higher: The Final Four of Hiring
Garrett Miller, Author/CEO, CoTria LLC
Jim Thrasher, Director of Career Services, Grove City College
There are four qualities that make for great employees, identifying and hiring these qualities will greatly increase the success you have on campus. These qualities must be hired because they cannot be taught. This approach is systematic and repeatable. Hiring these qualities will increase retention and the overall quality of hires. Success is greatly enhanced by having a strong working relationship with your career services department.
Thursday, June 16, 2011 – 2:00 pm – 3:15 pm (Salon F)
Introducing Liberal Arts and Science Students to a Step-by-Step Approach to Professional Development: Advice on How to Construct a 1-Credit Course that Propels Students into the Professional World
Karen Graziano, Assistant Professor, Law School Advisor, Faculty Advisor, Villanova University
This session describes the step-by-step professional development process implemented in the course and advises career professionals on how to construct academic assignments that build on and connect skills. Through the use of assessments, career research, informational interviews, alumni presentations, and career and internship presentations, students learned how to identify and describe their skills and strengths, and match and market them for internships and employment opportunities. The steps in the process culminated in a professional development plan detailing a student’s short-term, mid-term, and long-term academic, professional, and personal goals. Presentations by alumni describing how they created their own paths motivated and inspired students, providing the confidence necessary for students to author their own definition of success and create their professional development plans.
At the end of this session, participants will be able to; design assignments that connect to academic disciplines and teach how skills learned in Liberal Arts & Science courses are transferable to internships and employment opportunities; learn how the step-by-step Professional Development process was taught in the course through the use of assignments, readings, and presentations; understand ways to collaborate successfully with faculty members whose focus is on the “life of the mind”; learn the benefits of grading the course on a number/letter scale rather than pass/fail; and learn how students benefited from the step-by-step process used in the course.
Thursday, June 16, 2011 – 3:45 pm – 5:00 pm (Salon A)
Win-Win Relationships between Universities and Employers
Audience: College, Employer
Nikki DiOrio, University Relations Representative, Liberty Mutual
Janet Ehl, Associate Director of Undergraduate, Career Services, Bentley University
Relationships between university career services and employers don’t have to be difficult or pricey. By understanding each other’s needs and opportunities, ultimately it’s the students who benefit from the partnership. Employers win with improved branding, while universities win by increasing internship and job opportunities for their students. In this workshop, we’ll review the relationship between Bentley University, ranked #6 for Best Career Services by Princeton Review and Liberty Mutual, ranked #71 on the Fortune 500 list of largest corporations in the U.S. As a result of their strong career services/employer partnership, Liberty Mutual is the #1 employer of 2010 Bentley undergrads and Bentley is the #1 source of college hires at Liberty Mutual. In addition, the workshop will address how the two groups work together to increase minority student usage of career services resources at Bentley. Participants will walk away with ideas for low-cost alternatives to add to their menu of career services programs and to build employer brand on campus.
Thursday, June 16, 2011 – 3:45 pm – 5:00 pm (Salon B)
Federal Resume Writing for USAJobs for Students and Recent Grads
Kathryn Troutman, President, The Resume Place, Inc.
Learn how to review and advise students into converting a private industry resume into a federal resume for submission to USAJOBS. Career Counselors will learn about how to coach students in focusing their federal resumes on course, papers, internships and the competencies that will be impressive for a student human resources recruiter. Student Counselors will learn how to coach students in remembering and writing accomplishments from courses, activities and employment experiences into KSAs and essays.
Thursday, June 16, 2011 – 3:45 pm – 5:00 pm (Salon C-D)
Facebook is Forever: How to Avoid Reputation Damage Online
Audience: College, Employer
Donna Sweidan, Career Coach, Careerfolk, LLC
Chandlee Bryan, Co-Author, “Twitter Job Search Guide”
“There is no way in the digital age to move on, to start over, to erase your posted past.” (Jeffrey Rosen, NY Times magazine) As media savvy, and connected as millennials are, many leave college without the social networking know-how they need to navigate the professional world. Consider the statistics. • 90 percent of recruiters conduct background research on candidates for employers. • 26 percent of recruiters have eliminated candidates because of information found online.(ExecuNet) This presentation will provide career centers and employers with a model for educating students on the nuances of effective social media etiquette and career management. We call it discretionary authenticity, or the art of presenting your genuine voice in an accessible, positive and professional light. Taking into consideration increased employer scrutiny of candidates online and high usage of social media across age and employer demographics, our framework for discretionary authenticity includes best practices in teaching online reputation management and communication strategies. We’ll highlight legal cases and corporate best practices in developing and implementing social media policies for employees. At the end of this session, participants will learn; how to monitor and manage your online reputation; how to be visible online while balancing authenticity with discretion; a model for appropriate sharing; how to conduct a discreet job search while swimming in social media’s “fishbowl” environment; general rules of engagement for social networking; and go-to resources that can be utilized in developing and building social media policies.
Thursday, June 16, 2011 – 3:45 pm – 5:00 pm (Salon E)
The Career Center and Athletics: A winning combination
Alana Albus, Assistant Director, Muhlenberg College
College athletes have a tremendous amount of pressure to perform on and off the field, athletically and academically. As a result, visiting the Career Center is the last item on their agenda; but there is a disconnect, as they are extremely desirable to employers. Learn about Muhlenberg's approach to partnering with the Athletic Department to ensure athletes are engaged with the Career Center. Attendees will learn how to 'pitch' their program to the Athletic Department. They will also have a better understanding of how to deliver their message to athletes. An overview of our approach with the Athletic Department, coaches, and athletes will be discussed and data will be shared regarding our contact numbers with athletes as a result of these efforts.
Thursday, June 16, 2011 – 3:45 pm – 5:00 pm (Salon F)
It’s Not All About LinkedIn: Building Alumni Connections for Your Students
Kathleen Mannheimer, Associate Director, Office of Career Services, Princeton University
Career Services offices are creating LinkedIn groups for the purpose of connecting alumni with alumni as well as with students and using these groups to expand their current alumni directories and resources. These groups have expanded opportunities to connect for career-related information and advice. Career Services professionals, however, are aware that the alumni/student interaction modules can be challenging in aligning alumni preferences and commitments and student expectations. Defining the ways in which alumni want to network with students can enhance both student and alumni satisfaction. Princeton University has created an online searchable database of more than 4,600 alumni volunteers (Alumni Careers Network), offering alumni the opportunity to define the parameters of how they wish to connect with students and alumni: advice, hosting, internship or full time job assistance, or participation in local projects. This database, managed for the last 12 years, serves as the basis for student outreach to alumni, and also for the Princeternship program (1-3 day externship at alumni work sites). This program has grown to include opportunities in diverse industries and geographical locations. In addition, the Alumni Careers Network provides the basis for informal mentoring, alumni participation in panels and speaker programs, networking events, as well as a resource for internship and job postings.
At the end of this session, participants will be able to: understand the process and strategy needed to develop and maintain a database of alumni volunteering for career-related advice and resources for students and other alumni; learn the steps involved in establishing an alumni-based externship program for students to enable their exposure to diverse industries; and gain knowledge through group discussion about the ways in which alumni are accessed and utilized in other career services offices to extend career-related services.
Friday, June 17, 2011 – 9:00 am – 10:00 am (Salon A)
Combat to College Since the Post 911 GI Education Benefits Bill
Audience: College, Employer
Moderator: Rose Howard, Transition Manager, U.S. Navy
Antoinette Bardunias, West Point Graduate in 2002, and Combat Veteran of Operation Iraqi Freedom. Full- time Doctorate of Physical Therapy program at Neumann University
Elizabeth O’Herrin, Served as a Staff Sergeant/Munitions Systems Specialist with the Wisconsin Air National Guard, deployed to the Middle East three times. Currently pursuing her MA in Governmental Studies at Johns Hopkins University in Washington, DC..
Rich Blake, Marine Corps veteran serving in Operation Iraqi Freedom. Holds a Master’s Degree in Clinical Psychology and is actively pursuing a Doctorate in Psychology at Loyola College.
Since the Post 911 GI Education Benefits Bill, there has been a steady increase of Combat veterans entering college. While these veterans are excited about transitioning to the educational arena, many are experiencing unique challenges in this often unchartered territory. A panel of veterans from several universities and colleges will discuss issues, concerns, obstacles and solutions adjusting to today's college environment. Join us for an insightful look at life after combat. At the end of this session, participants will be able to: (a) identify and understand some of the unique needs of the combat veteran population, (b) know where and how to tap into resources to assist this population with successfully navigating the college experience and (c) learn several effective strategies to assist Career Counselors with veteran students.
Friday, June 17, 2011 – 9:00 am – 10:00 am (Salon B)
Career Counseling and Managing ADHD Clients
Audience: College, Employer
Victoria Ball, ADD Career Coach
One in 20 people in the US has ADHD (Attention Deficit Hyperactivity Disorder). They need effective career counseling while in college and effective management after they get a job. Learn what ADHD is, the signs and symptoms, strengths and weaknesses, and how to maximize a positive career decision. What are the best career counseling/coaching techniques? What are the best management approaches and reasonable accommodations for success in the workplace? At the end of this session, participants will be able to hear the newest scientific/genetic knowledge of ADHD, learn specific career counseling/coaching techniques for ADHD clients, and understand the ADA (Americans with Disabilities Act) and variety of effective accommodations.
Friday, June 17, 2011 – 9:00 am – 10:00 am (Salon C-D)
Career Services’ Roles in Global Education on Campus
Satomi Chudasama, Assistant Director - Liberal Arts & Engineering Career Counseling, Career Services, Princeton University
As students are more interested in international experiences and organizations are increasingly more global, higher education institutions are striving to keep up with this trend. It is not just U.S. students seeking opportunities overseas; international students are also looking for opportunities in the U.S., back home, and in a third country. Princeton University has expanded their global initiatives. How can career services play a role to support these efforts and extend the scope of its offering? In response to these trends, we believe offices have to move beyond providing resources on how to find international internships and jobs. Our strategies have included peer-to-peer sharing of international experiences, connecting students with alumni abroad, preparing them before departure with etiquette training, and helping them articulate and market their skills and abilities upon their return. These have been implemented through programs and appointments. A pleasant surprise for those programs is that, besides students who aim to intern/work internationally or have just returned, they have also attracted study abroad students as well as faculty, staff, alumni and community members. These new avenues have enabled us to contribute to campus global initiatives. At the end of this session, participants will be able to: articulate how they can collaborate with other campus offices and constituents to support global education from Career Services’ perspective; have increased awareness of ways to help both domestic and international students understand and prepare for global opportunities as well as to articulate and market their learning and experiences to employers; and design programs and develop strategies that support global education on their campuses and interests of their students.
Friday, June 17, 2011 – 9:00 am – 10:00 am (Salon E)
The 3M Approach to Learning Outcomes in Career Services
Sam Ratcliffe, Director, Career Services, Virginia Military Institute
While the concept of learning outcomes is readily understood by most career services practitioners, comprehension of the specificity required for writing, measuring, and effectively reporting those outcomes is less certain. This session will focus on developing learning outcome strategies that are meaningful, measurable, and manageable – a “3M” approach to assessment. Topics covered in this session will include developing a learning objectives matrix, mapping and writing effective learning outcome statements, an overview of measurement options and selection of specific strategies, using the information to promote evidence-based decisions and improvement, reporting the related impact of programs and services to stakeholders, and building staff capacity for learning outcomes assessment.
At the end of this session, participants will be able to; better articulate how learning outcomes are used to indicate the impact of specific programs and services; describe how learning outcomes must be meaningful to stakeholders, as well as practitioners; discern among acceptable learning outcome measurement strategies; and develop strategies for making learning outcomes assessment manageable and effective.
Friday, June 17, 2011 – 9:00 am – 10:00 am (Salon F)
Student-Alumni Engagement: How Do You Make It Happen?
Kristin LiBritz, Employer Relations Coordinator, Office of Career Services, Ithaca College
We know that students who network with alumni are on a more successful career development path than those who refrain from doing so. We also know that getting alumni engaged with our colleges and universities in a volunteer capacity can positively impact their feelings towards their alma mater. How can career centers build opportunities for students and alumni to engage with each other, particularly when budget dollars and staffing resources are tight? How can you get students excited about networking when it is common to hear them say that it is terrifying and that they don’t know how to network? It is possible to host low-cost programs that bring alumni, students and even your local community together in a way that benefits all involved. Learn how to effectively plan, promote and manage four major programmatic efforts to engage alumni. At the end of this session, participants will be able to understand how to plan, promote and manage the following programs: job-shadowing; speed networking; virtual (phone-based) alumni presentations; and off-campus alumni/student networking events. Participants will obtain planning timelines, promotional ideas and feedback-based advice. Participants will also learn how to make connections with alumni and local non-alumni professionals.